Bella Rosa Beauty is Coming to a Store Near You!

Last week, the CEO of Bella Rosa Beauty, Leslie Ramos, announced her new summer beauty collection. The exciting news doesn’t stop there! This week, the makeup brand wants to announce that in the next year, they will be opening several pop-up locations and Bella Rosa will be available in Ulta Beauty stores! Bella Rosa is an e-commerce makeup brand but is now expanding so her customers can have an in-store experience. She wants to have pop-up stores that showcase the brand and have exclusive products. She also wants to start having her products in retail stores such as Ulta Beauty.

Pop-up coming soon! June 2020

Since Bella Rosa’s last makeup launch in September 2019 has become a successful launch, she wants to take her brand to stores, so more people can use makeup products and test the formulation of the products. More people could match their makeup and can test out the eyeshadow colors. Leslie wants her customers to be able to touch and feel the formulation that she has created for her brand. She also wants everyone to be excited about the packaging she has developed that is unique to Bella Rosa.

Bella Rosa Beauty pop-up shops will have exclusive products that will include branded merchandise and exclusive makeup launches. The merchandise in these stores will have hoodies, t-shirts, and exclusive items for your makeup room. Bella Rosa is in the process of creating handheld mirrors for the pop-ups along with limited edition makeup bags. Each pop-up will have a special influencer guest and meet in greet opportunity. You will be not only able to meet Leslie, the CEO, but also a special influencer. The first 100 people in line for the opening of the pop-ups will receive free makeup and special gifts.

The Ulta Beauty locations will have the recent and past collections of Bella Rosa products and some exclusive items to purchase. The makeup will be in-stores after the Elegancia line launches online, so stay tuned for the store launch date through social media. Leslie is excited to finally have her products on display for everyone to be able to purchase in-store and test out the formulas of each product.

Leslie wants to start first the retail launch by partnering with Ulta Beauty and the pop-up stores to get an idea of how well the audience responds to the new makeup brand. She wants to see how the retail stores do before she invests in creating stand-alone stores with her products. She started with her makeup brand as an e-commerce brand but she eventually wants to expand to have serval retail stores throughout the U.S. and possibly have more globally once the retail stores do well in the states.

She also wants to expand the brand to include not only makeup but other products that she is passionate about because Leslie is passionate about fashion also. First, the owner of Bella Rosa Beauty wants to grow her makeup brand and also grow her path in the cosmetic industry because she is still smaller than the other brands in this industry. Eventually, she wants her brand that collaborates with many different industries and create relationships with people that will grow with her brand. She thinks it is important first to build your brand and become known in one industry before expanding to other industries. Eventually, she wants to be involved in the fashion industry by creating collections of clothing. For now, Bella Rosa Beauty will launch pop-ups and be featured in retail stores so you can try their new collections coming out next year!

Bella Rosa pop-up stores will be opening next year, June 2020, after the launch of the new Elegancia makeup collection. Bella Rosa will also be in Ulta Beauty retail stores next year, June 2020. Make sure you are following Bella Rosa Beauty on all of their social media to stay updated on pop-up events and product launches. Instagram @leslieann_98 and Twitter @leslie_ann21 follow to stay connected and become notified about exclusive offers and events near you!